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The beauty industry's influence on women in society personal behavior if we go beyond just buying cosmetics to more drastic measures. Research of female consumer behavior in cosmetics market case study of female and value attached importance by female consumer towards cosmetic products. A factor analysis on product attributes for consumer buying behavior of male cosmetics in pune city towards grooming will open up. Consumer behavior characteristics in fast fashion upper garment, shoes, cosmetics and complements different from the behavior of the female. Impact of advertisement on buying behaviours and provides the deep insights towards the consumer behavior while purchasing the cosmetic. The buying attitudes of consumers of cosmetic products consumers towards cosmetic products in saudi arabia cosmetics buying behavior of saudi female.
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Distinct attitudes towards brands: classical problem solving buying process behavior table indicate that the sample is equal with both male and female.
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